Wednesday, February 10, 2010

Lipton Brisk launches new flavors with art

Tristan Eaton and his Thunderdog Studio has been creating graphic art and designing limited collectable toys for a minute.

It's no surprise that his comic book style art is appealing to brand managers trying to revitalize their brands with a (temporary) redesign.

In the case of Lipton Brisk Iced Teas, the six new flavors (lemon, strawberry melon, tea-lemonade, raspberry, peach, and sweet tea) demanded a new look. Agency Safari Sundays' idea was to raise the sensory impact of the bottles of iced tea before you even taste the new flavors.

To do this they invited Tristan Eaton, ilovedust and Mcfaul Studio to illustrate the new flavor and interpret it into the label design.

Monday, January 18, 2010

Forever 21 rips off Banksy

Fashion is about recycling and interpreting styles from the past and today. Some brands have been accused of plagiarizing talented artists, but this is the first (but surely not the last) brand to blatantly steal from street artist, Banksy.

Would you buy this?


Tuesday, September 22, 2009

Marc Jacobs knows about appropriation

Marc Jacobs has incorporated graffiti street artists in his store window displays. Previously seen through throw-ups on street corners, Mint&Serf, came together to become MIRF for Marc Jacobs.

No strangers to the advertising world Mint&Serf have been commissioned by Ace Hotel, Nike, Marc Jacobs, Red Bull, Ogilvy&Mathers, Adidas, Yahoo, Boost Mobile and PowerHouse Books.







 In an added twist German photographer, Juergen Teller, was commissioned to produce Marc Jacobs' print adverts which also used MIRF's work. This is the same Juergen Teller who featured another graffiti artist's work in his print campaign. However, by all accounts Yes2 didn't get paid! May be because the work was illegal? May be because Teller didn't know the person behind the throw-up?


Marc Jacobs by Juergen Teller  (Blogue.us)
Marc Jacobs by Juergen Teller  (Blogue.us)

Next time you walk by a Marc Jacobs store in NYC, make sure to check out the window!